Segway breidt uit met nieuwe bedrijfslijnen
BEDFORD, N.H.–(BUSINESS WIRE)– In de ochtend van 4 januari heeft Segway Inc. officieel zijn bedrijfsuitbreiding aangekondigd en een nieuw visueel identiteitssysteem (VI-systeem) onthuld .
Na een langdurig onderzoeks- en ontwikkelingsproces voegde Segway onlangs persoonlijke robotica toe aan zijn bedrijfslijnen, waarmee de onderneming uitbreidt met twee grote categorieën: Segway PT (Persoonlijk Transport) en Segway Robotics. Segway werkt in 2016 samen met Intel en Xiaomi om de markt voor huishoudelijke robotica te betreden. Segway streeft naar de creatie van een futuristisch concept waarbij bestaande technologische premissen worden geïntegreerd – een stap die essentieel is voor Segways robotica-afdeling. Na de uitbreiding is Segway niet langer gebonden aan het segment van persoonlijke mobiliteit. In plaats daarvan wordt het een veelomvattend technologiemerk dat bestaat uit persoonsvervoer, huishoudelijke robots en veel andere typen producten en diensten.
Segway Announces Expansion of Global Business Lines
BEDFORD, N.H.–(BUSINESS WIRE)– In the morning of January 4 EDT, Segway Inc. (hereinafter “Segway”) officially announced an expansion of its business and released its new corporate visual identity (VI) system.
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Following a lengthy research and development process, Segway recently formally added personal robotics to its business lines, thereby expanding its business to include two major categories: Segway PT (Personal Transportation) and Segway Robotics. In 2016, Segway will work with Intel and Xiaomi to enter the home service robotics market. Segway seeks to create a futuristic concept by integrating existing technological proposals—a move that is critical for Segway’s personal robotics business. Following the business expansion, Segway will no longer be a brand limited solely to one category of personal mobility products, but will become a comprehensive technology brand that encompasses personal transportation, service robots, and many other types of products and services.
At the same time, Segway also released its new corporate visual identity (VI) system. The emphases of the new VI system are to demonstrate the vitality of technology, and to enhance the brand’s visuals on mobile phones and other new forms of displays. The new VI system has also begun to use a new logo.
Segway further announced that Ninebot will become a brand under Segway’s Personal Transportation business line.
The industry and investment sectors have paid a great deal of attention to the group holding Segway and Ninebot. Today, the group also announced that it has received an additional round of funding from Intel Capital and GIC at the valuation of over $1 billion.
By integrating its research and development centers and massive retail network and support system, Segway has established a global strategic framework, with major hubs in the United States, the Netherlands, Singapore, and China.
In 2016, appearing before the media and consumers will be a Segway whose mission is to “empower people to live with infinite possibilities.” With Segway continuing to innovate, this merely marks the initial step of a long journey filled with great opportunities and challenges.
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Contacts
Segway Inc.
Faye Liu, +86 18600218915
Chief Operating Officer Assistant
faye.liu@segway.com
or
John Sun, +86 13810244735
Marketing Director
john.sun@segway.com