GSMA: Sub-Saharisch Afrika voert mondiale markt voor mobiel geld aan
DAR ES SALAAM, Tanzania–(BUSINESS WIRE)– Sub-Saharisch Afrika is goed voor meer dan de helft van alle implementaties van mobiel geld en loopt voorop met een reeks gebruiksdoeleinden van mobiel geld. Dat blijkt uit nieuwe gegevens van de GSMA. De nieuwe presentatie uit de reeks ‘State of Mobile Money in Sub-Saharan Africa’ die de GSMA deze week in Tanzania beschikbaar stelde, laat zien dat er eind vorig jaar 140 actieve programma’s met mobiel geld in 39 landen in deze regio waren. Dat is meer dan de helft van de in totaal 277 installaties van mobiel geld wereldwijd.
GSMA: Sub-Saharan Africa Driving Global Market for Mobile Money |
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DAR ES SALAAM, Tanzania–(BUSINESS WIRE)– Sub-Saharan Africa accounts for more than half of all mobile money deployments worldwide and is pioneering a range of new mobile money use cases, according to new GSMA data. The latest ‘State of Mobile Money in Sub-Saharan Africa’ presentation, made available by the GSMA in Tanzania this week, reveals that the number of live mobile money schemes in the region had reached 140 across 39 countries at the end of last year, accounting for more than half of the 277 mobile money deployments worldwide. The new study points to a decade of growth in mobile money services in the region following the launch of M-Pesa in Kenya in 2007. It notes that there are now seven markets in the region where more than 40 per cent of adults are active mobile money users: Gabon, Ghana, Kenya, Namibia, Tanzania, Uganda and Zimbabwe. “Mobile money is now achieving mass-market adoption in all corners of Sub-Saharan Africa, enabling millions of people to access financial services for the first time and contributing to economic growth and social development,” said Mats Granryd, Director General of the GSMA. “Mobile operators in the region today are using mobile money to create new financial ecosystems that can deliver a range of innovative new services across multiple industry sectors, including utilities and agriculture.” The latest data highlights how the mobile money market in the region has evolved from primarily being used to top-up airtime and make person-to-person (P2P) transfers to becoming a platform that enables additional financial services, including bill payments, merchant payments and international remittances. The volume of these new types of ‘ecosystem payments’ almost quadrupled between 2014 and 2016 and now accounts for about 17 per cent of all mobile money transactions, driven by a significant rise in the number of mobile-based bill payments. There were 277 million registered mobile money accounts across Sub-Saharan Africa at the end of 2016, plus 1.5 million registered agents. Mobile money users have historically been concentrated in East Africa, home to major mobile money markets such as Kenya, Tanzania and Uganda. However, the latest data suggests that user growth is now being driven by other markets in the region, notably West Africa. Almost 29 per cent of active mobile money accounts in Sub-Saharan Africa are now based in West Africa, compared to just 8 per cent five years earlier. To download the latest ‘State of Mobile Money in Sub-Saharan Africa’ presentation, please visit: https://www.gsma.com/mobilefordevelopment/type/resource/2016-state-mobile-money-sub-saharan-africa Mobile 360 – Africa The 2017 GSMA Mobile 360 Series – Africa is the third in a series of eight industry-focused events held in major cities across the world. For information on Mobile 360 – Africa, please visit www.mobile360series.com/africa. Follow developments and updates on Mobile 360 – Africa (#m360Africa) on Twitter @GSMA, on Facebook www.facebook.com/Mobile360Seriesand LinkedIn on www.linkedin.com/company/gsma-mobile-360-series. -ENDS- About the GSMA The GSMA represents the interests of mobile operators worldwide, uniting nearly 800 operators with more than 300 companies in the broader mobile ecosystem, including handset and device makers, software companies, equipment providers and internet companies, as well as organisations in adjacent industry sectors. The GSMA also produces industry-leading events such as Mobile World Congress, Mobile World Congress Shanghai, Mobile World Congress Americas and the Mobile 360 Series of conferences. For more information, please visit the GSMA corporate website at www.gsma.com. Follow the GSMA on Twitter: @GSMA. View source version on businesswire.com: http://www.businesswire.com/news/home/20170711005846/en/ Contacts For the GSMA: |
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