PR-expert in de game-industrie brengt ervaring met bedrijfscommunicatie na meer dan een decennium van dienstverband bij Ubisoft

ZURRICH–(BUSINESS WIRE)– Vandaag heeft FunPlus, een toonaangevende onafhankelijke ontwikkelaar en uitgever van mobiele games, aangekondigd dat Eleanor Twilton Ben Youssef is aangesteld als Global Head of PR & Comms voor het in Zwitserland gevestigde bedrijf. Twilton, die rapporteert aan Chief Business Officer Chris Petrovic, zal verantwoordelijk zijn voor de implementatie van de wereldwijde externe en interne communicatiestrategieën van FunPlus, waaronder public relations, communicatie over bedrijfs- en werkgeversmerken, evenementen en MVO-initiatieven.

“Eleanor’s expertise en branchekennis zijn precies waar we naar op zoek waren nu FunPlus op de voorgrond treedt in gesprekken over marktleiders”, aldus Petrovic. “Omdat we onze games willen laten groeien en de impact die ze al hebben willen vergroten, kunnen we niet in betere handen zijn.”

“Ik ben verheugd om lid te worden van FunPlus en het groeiende team van senior leiders”, zei Twilton. “Ik ben geïnspireerd en onder de indruk van de cultuur, ambitie en getalenteerde teams en betrokken gemeenschappen van FunPlus. Ik kijk ernaar uit om de visie van het bedrijf te ondersteunen en de inspanningen voort te zetten om niet alleen de beste onder de gamingbedrijven te worden, maar ook de beste in de bredere interactieve entertainmentruimte.”

FunPlus Senior Leadership Team Welcomes Eleanor Twilton Ben Youssef as Global Head of PR & Comms

Games Industry PR Expert Brings Corporate Communications Experience Following Over a Decade of Tenure at Ubisoft

ZURICH–(BUSINESS WIRE)– Today, FunPlus, a leading independent mobile game developer and publisher, announced that Eleanor Twilton Ben Youssef has been appointed as Global Head of PR & Comms for the Switzerland-based company. Reporting to Chief Business Officer Chris Petrovic, Twilton will be responsible for implementing FunPlus’ global external and internal communications strategies, including public relations, corporate and employer brand communications, events, and CSR initiatives.

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FunPlus Senior Leadership Team Welcomes Eleanor Twilton Ben Youssef as Global Head of PR & Comms (Photo: Business Wire)

“Eleanor’s expertise and industry know-how are exactly what we’ve been looking for as FunPlus moves to the forefront of conversations about industry leaders,” said Petrovic. “As we look to grow our games and amplify the impact they already have, we couldn’t be in better hands.”

“I am thrilled to be joining FunPlus and its growing team of senior leaders,” said Twilton. “I have been inspired and impressed by FunPlus’ culture, ambition, and its talented teams and engaged communities. I am looking forward to supporting the company’s vision and continuing efforts to become not only the best among gaming companies, but the best in the broader interactive entertainment space.”

With more than a decade of experience managing comms for Ubisoft, one of the biggest game developer/publishers in the world, Twilton will enhance FunPlus’ publicity efforts as the company continues to produce and elevate hugely successful games like State of Survival and King of Avalon while providing a work experience that attracts talent from the extremely competitive games and tech industry.

For more information on FunPlus, visit http://www.FunPlus.com. Find a link to assets here.

About FunPlus

Founded in 2010, FunPlus is a world class, independent game developer and publisher headquartered in Switzerland with operations in Spain, Sweden, Russia, United States, Singapore, Japan, and China. As an organization that fosters the best creative talent in the world and employs nearly 2,000 people, the company has developed and published mobile games that have ranked in the #1 spot in nearly 70 countries, which includes State of Survival, King of Avalon, and Guns of Glory. FunPlus studios include KingsGroup, Puzala, Seven Games, and Imagendary Studios, each part of a growing global network of developers working on unique brands of staple genres including strategy, puzzle, and role-playing games.

As the top publisher in the 4X strategy category for 3 years in a row, FunPlus has leveraged this success to bring the worlds of gaming and mainstream entertainment together through successful collaborations with top tier IP such as AMC’s The Walking Dead, which is currently live in the company’s biggest game, State of Survival.

The FunPlus brand powers FunPlus Phoenix (FPX), one of the world’s most successful esports organizations.

View source version on businesswire.com: https://www.businesswire.com/news/home/20210818005560/en/

Contacts

BHI/42West for FunPlus
Jamie King
Jamie_King@bhimpact.com