LONDEN–(BUSINESS WIRE)–

Nieuwe AquaTech^TM wasmachine benut de kracht van water om een zachte wascyclus te creëren die effectief schoonmaakt, zelfs op lage temperaturen

Altijd op zoek naar manieren om het leven van zijn klanten makkelijker te maken, en daarom kondigt Beko, Europa’s nummer 1 merk voor vrijstaande huishoudelijke apparaten, vandaag de lancering van zijn AquaTech^TM technologie wasmachine aan op IFA in Berlijn.

De nieuwe AquaTech^TM wasmachine benut de natuurlijke kracht van water om een zachte doch effectieve cyclus te creëren, wat de standaard tuimelbewegingen vervangt met meer beweging van water in de machine.

Met een wascyclus die tot wel 50% sneller is zonder af te doen aan effectief schoonmaken zorgt de innovatieve AquaTech^TM technologie wasmachine voor meer vrije tijd voor de persoon die de was doet thuis door slimmere, kortere programma’s te bieden.

Beko Delivers Speed in Its Most Gentle Form with NEW AquaTechTM Technology

LONDON–(BUSINESS WIRE)–

New AquaTech^TM washing machine harnesses the power of water to create a gentle cycle that provides effective cleaning, even at low temperatures

Always on the lookout for ways to make customers’ lives easier, Beko, Europe’s No.1 freestanding home appliances brand, has today announced the launch of its AquaTech^TM technology washing machine at IFA in Berlin.

This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20180830005058/en/

The new AquaTech^TM washing machine harnesses the natural power of water to create a gentle yet effective cycle, replacing standard tumble moves with more movement of water inside the drum.

Featuring up to a 50% faster cycle time but without compromising on effective cleaning, the innovative AquaTech^TM technology washing machine is set to give back precious hours to anyone who does laundry at home by offering smarter, shorter programs for greater convenience.

Consumer insight revealed a preference for delicate washing even at lower temperatures, as well as opting for faster cycles to save time. While this approach with standard washing machines can compromise the cleaning efficacy required, thanks to AquaTech^TM, Beko is able to offer spin cycles that work both quickly and effectively, whilst preventing any damage to textiles. It means households around the world can benefit from a more convenient approach to their laundry.

The innovative AquaTech^TM technology works by optimising the power of water circulation to ensure more efficient wetting of garments and a more thorough clean as a result. The internal sensor ensures that the paddle is positioned at the top of the cycle, which then showers the contents of the washing machine with the detergent and water mix. The wearing mechanism typically found in standard washing machines has been replaced by water power, enabling clothes to be washed quickly, thoroughly and gently.

Providing a faster and more convenient washing cycle, speed is delivered in its most gentle and effective form.

The AquaTech^TM technology washing machine will be available from March 2019. For more information, visit www.beko.com.

– Ends –

Notes to Editors

Product Features

AquaTech^TM Washing Technology

• Up to 50% faster programmes
• Up to 30% more gentle
• All programmes last less than two hours

About Beko:

Beko is the number 1 brand in the European free-standing white goods market and the second largest home appliances brand in Europe (Dec, 2017). It has been the fastest growing major home appliances brand in the overall European market since 2000. Beko is the international home appliance brand of Arçelik and a Premium Partner of FC Barcelona.

View source version on businesswire.com: https://www.businesswire.com/news/home/20180830005058/en/

Contacts

For more information or imagery:
Kate Howarth, +44 7974 264551
bekomsl@mslgroup.com